May 28 morning, city of the 2009 Bureau of porcelain ceramic brand-building the city's recognition of the General Assembly Building in the city traffic. Vice Mayor Shen Wei attended the awards ceremony, to the meeting were City Industry and Commerce Bureau, the Quality Supervision Bureau, Copyright Bureau, the Intellectual Property Office, key personnel and the famous Ceramic Society Ceramic enterprises.

In the modern ceramic enterprise in the development process, brand-building is particularly important. In recent years, the city's brand-building ceramics and made remarkable achievements. 2009, the city's 30 ceramic trademark in the State General Administration of successful trademark registration, Franz "FRANZ", "Xing", "Yu Bo," "Card to g", "Chang South", "fine reputation" six ceramic mark Jiangxi Province has been identified as the famous brand new, "Jing", "Red Xin", "Yonghe Spring" 3 ceramics identified as trademarks by the new city well-known trademarks.

2009, identified six new famous brand, and three well-known trademark of ceramic enterprises city was recognized at the same time, these enterprises also received a 50,000 yuan reward. Jingdezhen Ceramic Institute awarded the blue and white, pastels, exquisite porcelains and glaze the four traditional trademark certificate.

Shen Wei said in his speech, the government and enterprises to effectively enhance the brand building of a sense of responsibility, increase brand building efforts. Foreign enterprises should strengthen the management inside the plastic image, enhance the independent innovation Neng Li, will own intellectual property into Wei technical standards; Zheng Fu Chang Yuan to support the brand's development, brand building Nulikaichuang situation, we must strengthen market supervision, Jia Jiang trademarks, Full clean up the standard, according to "declare a number, license number, clearing group, advocacy group, exposure and prosecuting" the "six a number of" ideas and methods of engaging seriously solid good ceramic brand building.

It is reported that, as of now, the city's ceramics have a well-known trademarks in China, Jiangxi Province famous trademark 13, three well-known trademarks, 79 registered trademarks. Meanwhile, in November last year, SAIC's "2009 China Trademark Festival", the "Porcelain" trademark and Haier, Midea, Li Ning, Nike and other famous brands together won the "2009 Consumer's favorite green trademark ".